How to contribute

We have developed a useful calculator to help you find the levy cost you should pay and understand how to pay it.

Scroll to find out more

Download the guide here

How much will
you contribute?

This is to help advertisers who do not already have an agency charging
them the levy on their media spend.

Still not sure?

Download your copy of our guidelines for additional information on exclusions and methods of calculation

Download

What is your annual UK media spend, excluding TV, Radio and Cable?

For broadcast advertising, visit basbof

Please enter a spend in the field.

You will contribute:

Please note this is an indication of your contribution, based on the information you have provided.

To confirm the precise amount(s), or for more information, please contact our team on 020 7340 0210 or via info@asbof.co.uk

To pay the levy please contact asbof and we will set up a suitable billing arrangement based on your estimated annual media spend.

If your media spend includes Google PPC and/or Paid Search, and you have no agency billing you the levy on this, why not register at asbofwithgoogle. Registration with asbofwithgoogle will allow Google to tell us the exact levy due on your media spend there, and we will invoice you quarterly on that basis, for direct payment to us.

Still not sure?

Download your copy of our guidelines for additional information on exclusions and methods of calculation

Download

Without trust a brand is just a product and its advertising is just noise.

Keith Weed, President, Advertising Association

All advertisers gain great benefit from advertising self-regulation, so it is vital that all share the cost, and pay the levy.

Phil Smith, Director General of ISBA

Consumer trust is crucial to brand value and so our value as an industry.

Stephen Woodford, CEO, Advertising Association

The Mailing Preference Service (MPS) is a free service for the public (funded by the direct mail industry), to enable them to have their names and home addresses in the UK removed from lists used by the industry. It is actively supported by Royal Mail – and all directly involved trade associations – and is fully supported by The Information Commissioners Office (ICO). It is funded by the Mailing Standards levy, which is charged at £2 per £1,000 on the cost of postage, and is collected – in the main – by Royal Mail, included on its postage mailing invoices.